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THOUGHTS AND IDEAS

Fixing Apparel in Your Gym Forever: Smart, Lasting Solutions

As a gym owner, you know that offering apparel is more than just selling t-shirts; it's about building community, brand loyalty, and a sense of belonging among your members. However, managing apparel can be challenging from design and production to marketing...

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Gym Owners’ Guide: Sell Apparel to Members Successfully – Part 3

In our final installment of this series, we're going to explore what truly separates the best clients from the rest of the pack. Here are all the things our best clients do consistently to maximize apparel sales: They have a...

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No Restocks: How Urgency & FOMO Can Skyrocket Apparel Sales

If you have been following us long enough, you know that one of our foundational strategies is the "limited edition mindset". This a great strategy to move your product from the "wish list" to the "to do list". If you're paying attention,...

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Gym Owner’s Guide: How to Sell Apparel to Members – Part 2

 In part 2 of our 3 part series on building and running an apparel program at your gym, we're going to drill down on some of the more intermediate tactics. Today, it is all about marketing. You might be saying...

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Gym Owners: How to Sell Apparel to Members Successfully

In this 3 part blog, I will be sharing strategies and tactics on how to properly start, scale, and sustain a apparel revenue stream in your gym. Today, let's start with beginner tactics that every gym owner should know. Golden...

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Explore the Garment Catalog 2026: Trendy Styles & Designs

  Q2: What are the key trends featured in the 2026 Garment Catalog?A2: Key trends include sustainable fabrics like organic cotton and recycled polyester, elevated everyday wear, bold color palettes, gender-fluid fashion, heritage-inspired modern designs, and tech-infused smart textiles. Q3:...

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